Alexander Botev
I provide specialist consultancy in website development and online marketing.
I manage the conversation between designers, developers, marketers and product owners, so that every project is delivered to the highest possible standard.
I analyse websites and e-commerce platforms and recommend the most suitable solutions. My focus is on growing conversions, whether that means orders, newsletter sign-ups or registrations.
And once the work is done, I make sure to enjoy myself properly :-)
About me
I enjoy walking in the mountains and exploring cities.
I am gradually learning the art of pairing wine with food.
I like a round of golf, though I am rather better at bowling.
I come from Brezno, Slovakia,
and I live in Paris.
I began my career in business consulting, helping companies develop and improve their operations. I moved into online marketing in 2012, when I took over the IT department of an advertising agency.
For the past half-decade I have worked as an independent contractor: leading development teams, coordinating marketing as an external consultant, and managing projects end to end.
Services
Management
Leadership of web development projects. Analysis of problems and requirements, and the design and delivery of solutions.
Product ownership in practice.
Marketing
Growing online businesses. Coordination of tasks and teams across marketing, development, product and beyond.
Communication
Social media campaigns. Stakeholder management. Risk management.
Contact and company details
Lexar, s. r. o.
Štúrova 21
977 01 Brezno
Slovakia
Email: info@lexar.sk
Company ID (IČO): 36756911
Tax ID (DIČ): 2022363277
IBAN: SK47 0200 0000 0022 8907 1158